NYFW May Become More Accessible to the Public
DateJuly 15, 2017
NYFW is just around the corner, and it’s potentially undergoing some major changes- like becoming more accessible to the public.
The fashion week’s producer, IMG, is launching a new service called “NYFW: The Experience.” With the new service, fashion shows will be open to high-end corporate clients and loyal customers. VIP packages will include show access, hospitality suites, and in-person contact with both designers and models.
Co-president of IMG, Mark Shapiro, told WWD, “We’ve had incredible demand from brands, designers and people who recognise that NYFW and global fashion weeks are changing and evolving. To be able to get a front-row seat to the action is such a unique experience.”
Stay tuned for more info on the upcoming NYFW.