Target is Launching a New Activewear Line Called JoyLab


September 22, 2017


Target is about to launch JoyLab, a new fashion-forward and affordable activewear line.

Mark Tritton, the chief merchandising officer, says the line has a “little edgier, street-fashion vibe.” The size-inclusive collection features color blocking, graphics, and moto jackets. JoyLab is also super affordable, with max prices reaching just $45 USD.

JoyLab drops on October 1. Check it out above!