adidas Originals Superstar “Rio de Janeiro” Edition for 2016 Olympics

Author: Sen Tian
07.30 / Footwear

Coinciding with the imminent opening of the Olympics on August 5th, adidas Originals is introducing a reiterated edition of the classic Superstar “Rio de Janeiro.”

To honor the well-known seaside city, the 3 strips design team in partnership with a group of creatives curated this special edition. The redesign features a blue, white and beige color palette, representing the asphalt and sand. The striking part of the design is the speckled gum sole, which is made from the recycled rubber.

Accompanying the sneaker, a T-shirt and a tank top will also be released on this weekend, July 31st, exclusively in the adidas at the adidas Originals Ipanema store.