Chilling with Cyndi Ramirez, Founder of Chillhouse & Taste the Style
If you haven't heard of Cyndi Ramirez, then let me introduce you to the bad*ss BISH who was recently featured in Forbes, along with many other popular publications. She is the founder and editor-in-chief of Taste The Style, partner at DEN Hospitality -- a creative hospitality team -- and has now opened Chillhouse, a cafe/spa where you can get a quick 25-minute massage and quirky mani, all before grabbing a relaxing latte, beer, or wine. We had the opportunity to interview Cyndi and get to know her a little more...
Congrats on the opening of Chillhouse, how did the idea of a cafe/spa getaway come about and how do you want people to feel at Chillhouse?
My husband and I were in the market for massages one day when it dawned on us that there was such a huge contrast in spaces and prices when it came to massages. We started chatting and put our heads together about spas as a whole, and realized how stuffy they were. To me, the idea of having to completely check out and "disconnect" is stressful in itself. Then it all became clear: we should create a space that allowed New Yorkers to chill in more than one way and at their own will. We landed at massages, manicures, and a full-service cafe. Basically, there's something there for everyone.
You are also the founder of Taste the Style where you merge food and fashion, what is the common denominator between the two?
When I first launched the site, I realized there was a lot of overlap between the two industries and no one was really talking about it. I also loved the idea of producing editorials that combined the two. From an editorial standpoint, it was such an exciting site to create! I think the common denominator is that we all eat and we all care about what we put into our bodies these days -- the same way we care about what we put ON our bodies. It has since grown to be a lifestyle site, but we'll never lose the fashion + food dynamic. It's what has made us unique.
You wear many hats and live a pretty busy life, how do you relax and disconnect?
I basically started Chillhouse so I'd be forced to relax occasionally. Getting massages on a regular basis has been fun. But seriously, the only way I disconnect is by being forced to put my phone away, whether that's at a workout class or the movies -- and with massages now, obviously. Being in a constant state of "launch, launch, launch" can be stressful, but I don't know how I'd manage without it.
Do you have any new projects coming up this year?
Outside of CH and TTS, I'm also going to be the face of a new product for a major beauty brand. Can't say much yet, but stay tuned!
“Build your own personal brand no matter what. Hire people that are smarter than you. Learn how to delegate work and never ever be afraid to ask questions."
What’s the best advice you have ever received to date?
1. Build your own personal brand no matter what.
2. Hire people that are smarter than you.
3. Learn how to delegate work and never ever be afraid to ask questions.
What motivates you on a daily basis?
Knowing people are watching. As f*cked up as that sounds, it drives me to prove to everyone that I can indeed "make it." If I can create cool sh*t, we all can. Trust.
Can you describe your sense of style in one word? Where are your favorite places to shop?
NOPE. Haha, I'm a bit of a chameleon. For shopping, I'm loyal to Frankie Shop and Pixie Market. I also love my girl's brand, Cienne. They're on their way up. Look 'em up.
Describe yourself in three words…
That's a hard one. I just asked my husband to help me with this question and he said "crazy, sexy, cool." I do love me some TLC.
Morning person or night owl?
Tell us one thing you can’t live without and why?
It's never just one. Green tea and my loved ones.
What does MISSBISH mean to you and who is your MISSBISH?
MISSBISH means handling business and being determined to put your stamp on the world. As far as who my MISSBISH is, I can't name just one. I admire so many women, even the women who are young and just getting their feet wet when it comes to the hustle. If you want to be inspired, check out the Boss Babes series to read up on some of the women I love.
Photos by: Yumi Yamsuan