Kehlani has secured $50,000 in funding for her new tech startup "Flora." The R&B singer-songwriter recently posted the announcement on social media following an article that TechCrunch published.
For Kehlani, Flora's service is meant to help her bridge the gap between her career, activism, and audience. While company details are still being ironed out, we can tell you that Flora is meant to offer accessible health and wellness information through a platform that curates "green content" for young adults ages 16 to 25. The investment comes from Backstage Capital that has been known for supporting initiatives by people of color.
Check MISSBISH for updates on her new endeavor.
Firstly, incredibly honored to even be on TechCrunch, secondly VERY honored to announce our link up with @arlanwashere @ Backstage Capital. Ive slightly mentioned my interest in tech, yearning to bridge the gap between my activism and career in a fresh new way and this is it. I cant wait to share this idea, I havent believed in something like this in a while. Proud to say we joined forces with a woman specifically looking to support queer/POC/women, its more than key for our mission to have lined up than anything in the world. See you at AfroTech, and believe in your dreams, because anything is possible. ♥️ #FLORA