KITH and Coca-Cola’s New Collab is Dropping Soon

Author: Ximena Blanco
08.10 / Style

One of the biggest brands in the world, Coca-Cola, has partnered with lifestyle brand KITH, run by sensational shoe designer Ronnie Fieg.

The summertime Hampton-inspired collaboration is colossal, featuring swimsuits, beach balls, t-shirts and hoodies, slides, surf boards, shorts, socks, sneakers, and even cups.

Coca-Cola's classic "Enjoy Coke" slogan is tweaked to read "Enjoy Kith" on a brilliant, Coke-red one piece swimsuit. The popular Coke cherry can be seen stamped all over a two piece sweatshirt and short male set. But perhaps the most astounding pieces are the two Chuck Taylor All Star 70 sneakers.

One iteration of the sneaker has the Coca-Cola logo sprawled in the famous Coke-red against a white canvas, and the other version comes in faded blue denim with the logo in white. Both versions feature a Coke-red badge that reads "Coca-Cola, it's the real thing."

KITH and Coca-Cola's new collab is now on display at a Hamptons mansion, and it will be available for purchase at KITH stores and online on August 11.

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