Meet Pro Snowboarder and 3-Time Olympic Medalist Lindsey Jacobellis

Author: Kristen McCloud

Although snowboarding is seen as a seasonal sport, Lindsey Jacobellis' drive and passion motivate her year round. The professional snowboarder and Olympic champion admits that it's difficult to be a pro athlete whose trade is only focused on by the public for half of the year, but she finds longevity in training and taking care of her body no matter the season, and occupying her time with more summer-friendly activities like surfing. To learn about Lindsey's rituals as an Olympian and what it's like being a female competitor in the world of action sports, read our interview with her below.

When did you start snowboarding and at what point did you realize that you wanted to make a career out of it?
I started snowboarding when I was 10 years old at Stratton Mountain Resort. I realized my potential to take my sport to the next level and make a career out of it, because it was made an Olympic sport in 2003.

Seeing as snowboarding has taken you all over the world, where has been your favorite place to travel to and why?
My favorite place to travel has been New Zealand and South America. The landscapes are breathtaking and the riding is SWEET. They are also not too far away from some amazing surf breaks, like Cloudbreak and Lobitos.

How about your favorite place to snowboard?
My favorite place to snowboard is in Colorado. There are so many mountains all close to one another, and the snow is so light and fluffy.

As an Olympic Medalist and World Champion, how do you calm your nerves before a big competition?
I try to just control what I can. I prep my boards, get everything dialled in for what I need the next day, and take one step at a time. In my sport, there are so many uncontrolled variables and it's easy to get overwhelmed. You just can't waste your time worrying about every little thing. I work on being in the moment.

What can we catch you doing when there’s no snow?
When I'm not snowboarding, I am at home in SoCal. I'm at the gym training hard for the next time I am on snow or surfing.

“There are so many uncontrolled variables and it's easy to get overwhelmed. You just can't waste your time worrying about every little thing. I work on being in the moment."

What has been a major challenge for you as a professional snowboarder and how do you overcome it?
Snowboarding is such a seasonal sport (in the public’s eye), so it has been a challenge to build a brand around myself and be appealing to sponsors for long term deals. Through social media outlets, I build a look and feel to my pages so that people know exactly who I am as an individual, even if they know nothing about me.  This helps me reach a larger audience and relate to people who have the same interests as myself, such as snowboarding, surfing, animals, action sports and fashion.  I try to engage with new viewers everyday so I can reach new demographics and grown my brand/image.

How is the snowboarding industry changing?
This is my 15th year on tour and I have see a few major differences. One is that we have a harder time holding on to a title sponsor from year to year. The amount of money that is circulating through our tour is definitely less than in past years. We also have far less events on tour.

Tips for any other young girls trying to make a career in the action sports industry?
Taking care of my body year round has been the key to my longevity in the sport, and if you really love it you want to be doing what you love for as long as you can.

What does MISSBISH mean to you?
MISSBISH is a great social platform for women to come together and support one another. This source can be inspirational to the next generation of women leaders, entrepreneurs and athletes in the years to come. Young women need to have these channels to connect and build towards their dreams.

Who’s your MISSBISH? Tell us who she is and why she’s an inspiration to you.
My mother is my MISSBISH! She graduated with a Masters, was a teacher, a mother and now a CEO of a female-owned business. She has grown, adapted, and educated herself throughout the years and continues to do so.

Photos by: Christina Choi

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