Selena Gomez Is Having A Blast In New Coach Campaign

Author: FengLin Soo / Photos: Coach
09.01 / Style

Selena Gomez stars in a Coach campaign playing an employee transforming the office into her playground after her co-workers leave. Shot at Coach's headquarters in New York City by director Bunny Kinney, and styled by Kate Young, the film shows Gomez doing everything – from trying on garments off the rack to stealing creative director Stuart Vevers' salad from the fridge.

“I had so much fun working on the film and I’m thrilled to share the collection, which speaks to everything I love about Coach and also so perfectly represents who I am,” Gomez shares.

Check out the video for a sneak peek of the collection that includes retro-pastel hoodies, romantic slip dresses and various leather goods printed with Selena’s empowering personal motto: “Not perfect, Always me.”