Serena Williams & Gwyneth Paltrow Invest in ‘Daily Harvest’

Author: Zenna Wilberg
06.19 / Food & Drink

Serena Williams and Gwyneth Paltrow have both invested in Daily Harvest, a subscription-based delivery service that delivers frozen superfoods to consumers.

Founder Rachel Drori says her business intends to "educate and encourage Americans to incorporate healthier foods into their busy lives." Since its launch a year ago, Daily Harvest is one of the fastest growing companies in the direct-to-consumer food market. They deliver frozen organic smoothies and soups on a weekly basis.

“Frozen food gets a bad reputation but it’s actually a very practical way to consume nutrient dense-foods,” Paltrow said, explaining why she chose to invest.

Read more about Williams' and Paltrow's investment in Daily Harvest here.

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