She Plays We Win x Under Armour Celebrate Female Youth in Sports

Author: Jana K. Hoffman
08.10 / miniBISH

Young girls are twice as likely as boys to drop out of sports by the age of 14 — a staggering statistic that She Plays We Win and Under Armour hope to banish with their latest movement.

Kicking off with 16-year-old racing phenom Hailie Deegan, the campaign aims to celebrate female youth in sports and share their stories weekly via a dedicated Instagram account as well as Facebook and Snapchat. You can also purchase a limited edition t-shirt to show your support.

Learn more about the campaign here.

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