We are experiencing major FOMO. Last night on Wall Street in New York, the Balmain x H&M collection made its global runway debut in front of Hollywood A-listers. Kylie Jenner, Diane Kruger, Rosie Huntington-Whiteley and Alexa Chung. They were among the guests that got an exclusive look at the glamorous collection designed by Olivier Rousteing.
The night was as bold and powerful as Rousteing's designs, bringing together fashion and music to celebrate the collection in a venue themed like a futuristic subway station. Gigi and Bella Hadid, Jourdan Dunn, Kendall Jenner, Alessandra Ambrosio, Karlie Kloss and Joan Smalls rocked the runway, and to top things off, the Backstreet Boys surprised the crowd after the show, with an exclusive live performance, hyping the 90s vibe.
“Tonight is a dream come true for me. The energy and vibe are unbelievable, and to have the Backstreet Boys perform for Balmain x H&M Is incredible. It is an honour for me to collaborate with H&M, and tonight's launch is something that I will never forget,” says Olivier Rousteing, Creative Director of Balmain.
The collection will be available in around 250 stores worldwide as well as online, starting November 5. Mark your calendar because this is one collection you don't want to miss.