Urban Decay’s Latest Muse is 88-Year-Old Social Media Sensation Baddie Winkle

Author: Jana K. Hoffman
12.23 / Beauty

Urban Decay’s latest Monthly Muse is none other than social media star, 88-year-old Baddie Winkle. Winkle’s badass attitude and bold looks make her the perfect brand influencer for the cosmetic giant - her 2.6 million Instagram followers certainly don’t hurt either.

In 2014, Winkle made her Internet debut. She has since walked on many red carpets and scored countless endorsements. She has also become famously known for her pro-slut mentality.

Winkle’s signature look boasts massive lashes and bright pink lips, making the partnership even more appropriate. To celebrate, Urban Decay invited Winkle to Los Angeles for a photo shoot where she looks stunning in the West Coast sunshine.