Watch The Acronym x Nike VaporMax Panel Discussion
The Nike VaporMax was an innovation introduced for the first time last year on Air Max Day. Fast forward to a year later, and I’m walking into a movie theater for the global launch of the Acronym x VaporMax collab. I didn’t know what to expect from a brand known for engineering garments with high-quality fabric that are expensive and complicated.
John Mayer is randomly standing in front of me and I had no idea he was Errolson Hugh’s (Acronym CEO) hypeman up until their Q+A. Johanna Schneider, past designer for Acronym and now Senior Design Director for Nike, joins Mayer and Hugh on the panel in talks about recreating performance wear within the collaboration. One of my favorite quotes is when Mayer said, “No one has to give you permission to create.”
Watch the video above for more insight about the collab.